Abstract

This article discusses the use of behavioral event interviews and Lego® toy models in the socialization process of a Brazilian public company. The primary goal of socialization is to help new employees understand the company's values, objectives, and expectations. Successful socialization can increase job satisfaction, productivity, and team unity. By combining these two methods, this article benefits students, interviewers, academics, managers, and other professionals, stimulating the consideration of interpretive and naturalistic approaches and enhancing our understanding of in-depth interviews.